Trending topics on LinkedIn are professional news stories and conversations surfaced through editorial judgment and automated systems that select relevant content and personalize what members see.12 The 2017 Trending Storylines product provided daily feeds about developing industry stories, bringing together perspectives from news publishers, Influencers and people in a member's network.34 LinkedIn's 2017 feed controls let members follow sources, unfollow people or companies, and hide posts.5 The latest supplied account, published by LinkedIn's Pressroom in March 2026, describes editors and creator managers spotting emerging topics and exchanging feedback with creators and members to keep conversations relevant; LinkedIn Engineering's March 22, 2017 account explains that member shares and status updates can enter Storylines, with timely, relevant, workplace-appropriate posts and network relationships affecting their chances.12
Trending Storylines and where members find them
LinkedIn introduced Trending Storylines in addition to the main LinkedIn Feed.3 LinkedIn's example is a healthcare storyline that could include a healthcare expert's view, an article from a top medical magazine and a post from someone the member is connected to.34 In LinkedIn's March 2017 description, storylines were under the Trending tab on the mobile homescreen and on the top right side of the desktop homepage.4 They began rolling out in the U.S. in English in March 2017 and include news developing globally.4
Editors and algorithms
LinkedIn's Pressroom describes an editorial team of over 150 editors and creator managers across 12 countries and seven languages, some from newsrooms such as Bloomberg, Le Monde and Der Spiegel.1 One of them, Thiago Lavado, curates trending news and conversations in Brazil.1 In its 2023–2024 risk assessment report, LinkedIn Ireland Unlimited Company said an internal team of global news editors provides trustworthy and authoritative content, and that during the European Elections this team provided manually curated and localized storylines.6 LinkedIn's engineering team wrote in March 2017 that editors create each storyline and select its initial content, automated systems add fresh and relevant material as members react, and results are ordered by relevance to the story, freshness, suitability for the workplace and relevance to each member.2
What you can do
- LinkedIn's March 2017 guidance was to use a storyline's unique hashtag in your own post to add your take to that story's conversation.4