The Instagram Algorithm Encyclopedia

Topics

135 subjects that Instagram, Adam Mosseri and Meta's research cover, from the parts of the app to the signals that decide what you see.

Each topic shows how many sources cover it and the date of the newest. Research means only Meta's research papers, patents and engineering posts cover it.

Surfaces

The parts of the app where posts appear.

9 topics

Signals

What the ranking systems look at when deciding what to show you.

41 topics

Features

Tools and settings you can use.

29 topics

Metrics

Numbers Instagram measures, reports or optimizes for.

9 topics

Policies

Rules about what is allowed and what gets recommended.

13 topics

Formats

Kinds of posts.

5 topics

Audiences

Groups of people Instagram treats differently.

1 topic

How it works

How the systems behind the app work.

27 topics

Organizations

Companies and teams behind the systems.

1 topic